I thought we passed this law 40 years ago, but hey, I’ll take it.
. . . beginning at midnight tonight, new Federal Communications Commission rules will bar television networks from blasting viewers with those excessively loud, screamy commercial breaks. . .
Adopted a year ago Thursday, the rules “will require commercials to have the same average volume as the programs they accompany,” the FCC says. The commission was prompted to action last year when Congress passed the “Commercial Advertisement Loudness Mitigation Act“—the CALM Act.
Story here.
IF the thing works technically ?
Amen!
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james, there’s are enforcement measures – stations will be fined if they violate, so there must be some way to make it work. I think I’ll turn on some crappy 2nd tier ccable channel tonight and see how it’s going – that’s where most of the awful screaming commercials seem to congregate.
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Just remember that they’ve setup 1 year waivers, so you might not see any difference.
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I’ve been waiting for this! Huzzah!
See, I’m not against ALL regulation, just the bad ones that needlessly harm people by destroying jobs and raising prices.
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Universal good jonolan, universal good. !
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I too thought something akin to this was made law a long time ago but will admit I’ve seen (or should I say heard) no evidence of its implementation.
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I remember it being followed up on for a few years, but then seemed to fade away.
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Given today’s story about the FL supreme Coourt ruling that auto noise ordinances violated free speech, I wonder how long before they decide this too is such a restriction.
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Whatever happened to ‘disturbing the peace’ laws?
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They were ruled as being racist. ;-P
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