Here’s one to keep an eye on. As the US, for the first time, begins the process of paying official attention to what’s in our food and why are children are in the middle of an obesity epidemic, the lobbyists are doubling up their efforts. Witness: salt.
But the industry is working overtly and behind the scenes to fend off these attacks, using a shifting set of tactics that have defeated similar efforts for 30 years, records and interviews show. Industry insiders call the strategy “delay and divert” and say companies have a powerful incentive to fight back: they crave salt as a low-cost way to create tastes and textures.”